Building Bridges

Overview

Building Bridges is an online question-based card game and platform dedicated to creating a sense of community and connection.

This game was designed as a part of a Civic Media Master’s practicum course alongside LGBTQ+ community members.

ROLE

Primary Investigator, Product Designer

User Research, Interaction, Visual design, Information Architecture, Prototyping & Testing

 

Understanding the problem

Our practicum plan has evolved dramatically in the past four months, despite unforeseeable roadblocks created by the Covid-19 epidemic. In many ways, the project is stronger for it, as it forced us to focus on aspects of the project we could continue to work on during stay-at-home mandates, ultimately allowing a greater sphere of influence. Instead of specific age ranges, such as Gen Z and Baby Boomer populations, we are now engaging with people 18 years of age and older who identify as LGBTQ+ and who utilize the internet and social media regularly.

Initially intended to be played in-person, the game is now focused as an online engagement, with the option to download a paper version of the cards to play at home. In considering this, we were able to think about what a digital-based, transmedia platform could look like as supporting functions to the game itself and its larger purpose, which is that of connecting individuals to community, especially in a time of physical distancing. In this transition, we have attempted to keep in mind the tenets of civic media-making: participatory, practical, accessible, reflective, inspiring and sustainable aspects of co-creation engagement.

 

Shared vision

Originally intended as an analogue board game, part of the struggle in moving to a digital platform was both a shift in our audience, but also competing with the literal and figurative toll LGBTQ+ people are facing. Like others, they still need access to mental healthcare, food, housing, and socializing. Homelessness is a huge issue amongst LGBTQ+ people, especially youth. Their needs haven’t changed as much as they have been exacerbated. COVID-19 shined a light on the structural issues that marginalized groups have talked about for years, those issues are just harder to deal with now. While we cannot solve these issues immediately, we must be aware of them when engaging online. Staying socially and emotionally connected, even if we can’t be physically connected, is vital to marginalized communities.

Over the course of several weeks, LGBTQ+ adults online participated in building an online board game. Our community consisted of LGBTQ+ adults who are comfortable and able to access social media and digital games. It’s difficult to limit the group by age or location because the internet is so vast; this game is intended for all LGBTQ+ people 18 years and older. Players tested the game, offered modifications and improvements for the game, created new questions, and suggested ways to market the game to others. Players included individuals and members of LGBTQ+ organizations.

 

Designing a solution

Building Bridges was created using the online sandbox Tabletopia because of its myriad of customizability options and free access for players. Tabletopia uses Discord to connect players, allowing us to create a free server for organizing games and continuing the conversation.

We opted for a bright color palette based on the original pride flag designed by Gilbert Baker to honor the history of the community with whom we created Building Bridges. The board’s graphics correspond to five of the eight colors on the flag. The board went through several iterations based on user feedback.

Building Bridges launched on June 5, 2020 on Tabletopia.